Roots has been in business for over 40 years and is one of the hottest brands in Canada, with their quintessentially Canadian “beaver” logo. We are proud to be their official watch partner, designing, assembling and servicing Roots watches right here in Canada. The new Roots Collection has an unmistakeable Roots style and splits into two parts: the first part is the “Core” collection, which includes classic designs, durable cases made of solid 316L stainless steel and beautiful Roots bands in soft leather; the second part is the “Athletic” line of fun and affordable sports watches. This line offers analog and digital models in an array of great colours, at unmatched prices – perfect for kids. This kids’ line includes durable 100M-tested cases, soft and comfortable silicone rubber straps and a distinctive sporty style. We hope you will check out our full Collection of Roots watches HERE.